The advertisement shows how the joy of redecorating one's home can create colourful moments and memories. The ad spot features an elderly couple, who are empty nesters, recreate a sense of home with strangers. Apart from 20 second films, the campaign will be promoted across print, outdoor, retail promotion, radio spots, digital engagement and on-ground activation. This campaign celebrates this thought and encourages people to make their homes happier. The launch film for this campaign is a beautiful story of an empty nester couple.
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